Camille Bloch

Incorrigibles

A multiplayer game designed for the 4D cine-gaming room of the Maison Camille Bloch, an attraction unique in Switzerland, and developed to mark the 80th anniversary of the Ragusa brand.

This project came from a proposition of Thematis Cultural Engineering SA, commissioned by the Maison Camille Bloch to entirely redesign their visit center. The small movie-room for children was then totally repurposed in a 4D cine-gaming room, an immersive video game experience combining lights, smells and sounds.

“Incorrigible VS Incorrigible” is the title of the game we specially developed for this gaming room. In this multiplayer game, you choose the nut that suits you better and you compete against 9 other people along the Ragusa production chain, animated by sounds and delicious smells. A fun way to learn about the production of chocolate!

To the Chocolate Experience

Images of the multiplayer video game "Incorrigible VS Incorrigible" developed by DNA Studios for Maison Camille Bloch and the 80th anniversary of Ragusa chocolate. 01

Project impact

The new visit center and its game “Incorrigible VS Incorrigible” were inaugurated in 2022 in front of the journalists. On the picture on the righ, you can see (going from left to right) our colleague Nat accompanying Daniel Bloch, president of the Camille Bloch Chocolates, the professional ski champion Lara Gut-Behrami and the president of the government of canton Bern, Beatrice Simon.

Since it’s inauguration, the cine-gaming room of the visit center has rarely been empty. We kept working closely with the Maison Camille Bloch to maintain the game up-to-date and to take care of the gaming material in the gaming room. This contributed to create a closer collaboration with the Maison Camille Bloch over time, reinforcing the relationship with their team.

Daniel Bloch, Lara Gut and Beatrice Simon playing the video game "Incorrigible VS Incorrigible" at the inauguration of the new tour of the Maison Camille BLoch.

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